Why the bamboopink business model is successful... even before the company has launched its products!

 

There are several reasons that bamboopink has been successful at attracting over 20,800 women to join its sales force in just two months -- BEFORE it has even made its products available for sale. I've put together some thoughts on why I think the business model has been so effective, which are also reasons why the company will mostly likely continue to grow at a rapid pace.

1. The company is backed by well-respected and established jewelry designers who have successfully sold to high-end department stores and celebrity customers.
2. The brand name is unique and memorable.
3. The company uses a similar structure as other network marketing and home party companies but puts a spin on their offering by emphasizing the ability to do "virtual" shows in addition to in-home shows -- an attractive proposition for those who do not want to leave their house to sell/buy jewelry.
4. The company promises to leverage the latest technologies, so that women and men can sell from their mobile phones and iPads.
5. The company will be offering a wider range of products that are branded bamboopink, which will reach a more extensive market -- but they are starting with a focus on jewelry which has proven to sell well in the direct sales industry.
6. By offering a free enrollment period, the company has attracted a greater audience -- providing those without the ability to invest the opportunity to sell from their online stores without having to buy inventory.
7. By encouraging the sales force to focus on recruiting through methods such as email and social media, the company has generated a presence online prior to the launch of their products. By continuing to embrace this model (free sign-up period where individuals can start building their teams before they start selling), bamboopink will allow individuals who have built teams to earn bonus commissions at a more rapid pace than existing companies that encourage individuals to sell the products concurrently with trying to build their sales teams.
8. The company is generating buzz and excitement by releasing information in stages, and also by being receptive to feedback from the consultants who have enrolled and are building teams.

There are several other factors that will drive the success of bamboopink, which will become more apparent as the company unfolds. Look out for upcoming releases from this next generation company!